Presenters

John Gaudiosi spent 25 years covering the global video game industry for international print, online and television outlets for millions of readers and viewers for both business and consumer media outlets like The Washington Post, Reuters, Fortune, The Hollywood Reporter, Entertainment Weekly, Playboy, Wired, IGN, USA Today and Tribune. 

He now uses that knowledge to help brands, game makers and IP holders connect with Gen Z and Gen A audiences through custom content, physical experiential activations and virtual experiences and games across Roblox, Minecraft, Fortnite and Spatial.

Gaudiosi co-founded Greenlit Content LLC, which expanded from four to 40 employees over four years and sold to RekTGlobal, Inc. in 2019. Greenlit helped companies market to esports and gaming fans across Millennial and Gen Z audiences, including targeting a network of over 100 million gamers. He is currently co-founder of Moonrock, which is an experiential agency designed to help gaming companies of all shapes and sizes, including those utilizing blockchain, crypto and NFT technologies. Moonrock focused on experiential marketing and splits that into game development across virtual worlds like Roblox, Minecraft and Fortnite and IRL activations at huge events like San Diego Comic Con, LA Comic Con and VidCon. Moonrock has worked with brands like Meta, Walmart, Mountain Dew, State Farm, Epic Games, 2K, Samsung Gaming Hub, Amazon Prime Gaming, Red Bull Media House, Microsoft, Shrapnel, HiDef, Skydance Interactive, Skybound Games and Rogue Games.