Collegiate Case Study: Midwest Battleground
Jun 18, 2025
The DuPage Sports Commission in Illinois is doing something groundbreaking for a destination in esports: owning and operating its own collegiate invitational. Earlier this year, the second Midwest Battleground was held in the Chicago-area destination, attracting more than 40 college teams in an event that also included a high school and grassroots component. In this session, hear how the destination launched the event, lessons learned from the inaugural competition, how the event grew in its second year, challenges the event faced, opportunities it offered as well, and what your destination needs to know about launching your own esports event.