The 2026 FIFA World Cup has everyone’s attention. But FIFA is planning much more than that. This year, the international federation is launching a new global esports and gaming experience with the FIFAe Festival. The event will place host cities at the heart of one of the world’s fastest-growing entertainment spaces – where soccer, esports, gaming and youth culture come together. With multiple games in play, the event will open the doors for fans and newcomers alike to dive into the world of digital soccer. In this session, hear directly from FIFA’s organizers on what’s planned and how your community can become one of the first hosts.